Copywriting solutions.
For a digital world.


Native English copywriting and content writing  services for Nordic-based brands, creative agencies, and everything in between.

Based in Finland.

American-born • Nordic focus • Global footprint

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Crafting words that get results

Crafting words that get results

Following more than 20 years of content creation experience with brands including the National Hockey League, Madison Square Garden, ESPN, McClatchy, Nokia, Kemira, and Microsoft, I launched Fluid Copy in 2018 as a full-time, independently-owned copywriting studio, specializing in professional content writing and copy creation for businesses of all sizes in a broad range of industries.

Marketing content • Communications material • Editorial design • Modern storytelling • Email newsletters • Brochures • Digital ads & copy • Print ads & copy • Amazon product listings • Case studies • Webinars • Press releases

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Proudly creating content and collaborating with global brands, creative agencies and small start-ups.

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Due to confidentiality arrangements, I'm unable to publicly list my entire portfolio of clients. For more details on who I'm currently working with, contact me.

Content creation for brands of all sizes

Since launching Fluid Copy, my most recognizable work has been producing content for some of the biggest brands in the world. I also collaborate with smaller businesses, helping craft unique and engaging messaging that communicates clearly to target audiences and improving their bottom line.

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Content creation for brands of all sizes
Let's collaborate

Let's collaborate

With an agency? Have a design studio or other creative business?

Fluid Copy has worked alongside some of the most well-known ad agencies and clients in the Nordics and North America.

If you’re looking for a copywriting or content writing professional to help tell a story for an important client, reach out.

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Experience in a world of industries

Fluid Copy creates engaging copy and content for B2C and B2B brands, bringing successful results to clients in a range of industries, including:

Technology • Software & services • Smartphones • SaaS • IoT • SIEM • Pharma • Professional sports leagues  • College athletics • Chemistry • Industrial • Oil & gas • Pulp & paper • Script writing • Celebrity ghost writing • Music & entertainment • Education • Human resources • Not-for-profits

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  • From the myriad of options I could have chosen when looking for a new copywriter for our LLC company, Fluid Copy’s offering and John’s personalized, approachable style showed through in the results. He clearly outperformed our previous solutions. Truly great writing and working style!

    Octopus Squared, LLC
    Karolis Arbaciauskas, Founder of Octopus Squared, LLC
  • I’ve had the pleasure of working with John for several years … He has good experience on international website management both on the creative as well as on operational side. This is also one of his strengths, as whilst his expertise is on the creative side, he has also done hands on content management work, which gives him a good understanding on the system and how to utilize the content the best way. John delivers what he promises on time and is simply a really fun person to work with!

    Janne Ahonen, Microsoft
  • Thank you so much for your expertise and great suggestions, Johnny. I’ll be reaching out to you for more help …

    Terrance Chen, Founder of Chair Shair