See the thought-leadership story on Circle K's site here: https://www.circlekeuropecard.com/en_EN/pg1334077835132/ar1334112896699/home/MeetTheExpertJohanBolkeus.html
Circle K Europe was in the early stages of initiating a well-planned B2B strategy when their Marketing team contacted me to write and produce a series of thought leadership pieces that involves having these experts answer a series of questions and opinions. After some phone discussions and ideations, we agreed to focus on a range of industry experts within the company. Circle K Europe is based in Oslo, Norway with locations throughout the Nordics/Northern and mainland Europe. This is Expert story No. 1 with Johan Bolkéus of the ongoing series.